There’s so much in a name.

 A Car with a nice name is so important and only America understands that.  They are so imaginative. Italian names are tongue twisters except the romantic “Alpha Romeo”.

 Mercedes is most unimaginative with silly initials or digits that differentiate one model from the other.  They are all Mercedes but 200, 220, 230, 270, 350, 500 etc or SL SEL, SLC or C class or E class, utterly meaningless.

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